Master’s in Creative Director

The aim of the Master's in Creative Director is to train creative professionals capable of managing and coordinating all the visual and artistic aspects of a project, whether in the field of digital, communication or design.

Application

Duration

2 years

Format

100% as a work-study program with 1 week at school and 3 weeks in a company

Intakes

October

Degree

Professional certification at level 7

Tuition fee

12 500€ per year

Admission level

Bachelor's degree +3 in Web Design, Multimedia, or Visual Communication

Pedagogical Objectives

The course offers a creative and innovative global approach combining all aspects of visual creation, from graphic design to art direction, including interactive design and visual communication. The main idea of this master’s degree is to learn about the creative process, to be able to think about creation as a whole.

The program focuses on developing creativity and reflection on the creative process, enabling students to explore innovative ideas and design original visual projects.

Master’s in Creative Director incorporates the latest technologies and market trends, enabling students to familiarise themselves with the most up-to-date tools and working methods.

EEMI’s teaching methods are based on learning by doing, to enable the acquisition of operational skills.
The training modules are led by lecturers whose activities cover both teaching and the professions for which our work-study students are being prepared, to ensure that the teaching matches the expectations of recruiters and companies.

Theoretical lessons are supplemented by real or fictitious work situations, so that students are confronted with the problems encountered in companies.

Because an agile professional needs to know how to interact with other digital professionals – specialising in development, digital marketing and design – EEMI organises a number of workshops and hackathons to bring together students from the school’s various departments.

The course is validated by the EEMI master’s degree and by the level 7 professional certification.

The RNCP certification is obtained in full by simultaneously validating the 6 blocks of skills that make it up. The assessment procedures for each block of skills can be freely consulted on the France Compétences website dedicated to the certification.

In the event of partial validation, a validation certificate for the blocks of skills obtained will be issued. In order to obtain the certification by capitalisation of the validation certificates for the blocks of skills, the validation of the missing blocks can be obtained at the end of remedial tests or at the end of a validation of experience (VAE) process, with no time limit, provided that the certification is still active and that the blocks of skills of the certification in force are unchanged.
The EEMI Master’s degree is validated by obtaining an overall average of 10/20 or more per teaching and skills unit.

RNCP certification

The jury decides on the validation of the certification on the basis of the results of the certifying assessments for each block of skills and relies on all the pedagogical elements made available by EEMI. The jury’s decisions are final.

EEMI Master’s degree

The EEMI Educational Validation Committee decides on the award of the diploma on the basis of the results obtained throughout the course and in the final tests.

_{Information updated : July 2024}

Program

Copy strategy
Typography – creating digital typography
Packaging
Print
Creative process
UX Design methodology
Visual culture
Design project management
Graphic chain
Co-creation workshops / UX workshops
Design sprint & Design thinking
English
Clip production
Digital illustration
Brandbook
Digital creation for social media
Digital and print eco-design
Intellectual property and security
Accessibility
Monitoring and innovation
Prompt Engineering
Semantic content creation with AI
Creating iconographic and audiovisual content with AI
Practical projects and case studies
Hackathon

Packaging
Brandbook
Social media video creation
Advertising campaign analysis
Showreel
Design
Design project management
Monitoring and innovation
Design culture
English
Commercial production (+Copy strat)
Digital illustration
DA and motion design process
Intellectual property and security
Art direction and eco-design
UI Design
Ethical AI
Practical projects and case studies
Workshop
Public speaking
Dissertation support

Career Opportunities

Master’s in Creative Director enables EEMI graduates to position themselves in the following professions:

These job prospects offer graduates rewarding career opportunities in the creative field, enabling them to contribute to the design of relevant and aesthetically remarkable visual experiences.

Admission

Admission to the Master’s Degree is based on the following conditions:

Year 1: Bachelor’s degree +3 in web design, multimedia, or visual communication
Year 2: Bachelor’s degree +4 in web design, multimedia, or visual communication

Admissions to EEMI are subject to successful completion of an oral motivation interview, tests and evaluation of the academic record.

Access ans funding

Under an apprenticeship contract: the training costs are paid by the company and/or its OPCO. The apprentice does not have to contribute to any costs.
Under a professionalisation contract: the training costs are paid by the company and/or its OPCO. The alternating apprentice does not have to contribute to the costs.
On a alternate internship : the training costs are paid by the apprentice, after deduction of any total or partial contribution made by the company.

apply for a master’s degree

Training Schedule

Enrollment: October
Course volume: 450 hours
Schedule: 1 week at school, 3 weeks in a company

Enrollment: October
Course volume: 450 hours
Schedule: 1 week at school, 3 weeks in a company

Master’s in Creative Director

Pedagogical Objectives

Validation of training

Terms and conditions