Bachelor’s in Management, Innovation and Business

The Bachelor's Degree in Management, Innovation, and Business provides a 3-year training in business management and the development of innovative products and solutions in an ever-evolving digital environment.


3 years


Full-time at school or as a work-study program with 1 week at school / 3 weeks in a company


September or February (deferred start)


Certification at level 6 "Digital Project Manager" upon completion of the third year, registered in the RNCP (NSF code 326p)

Tuition fee

between €8,000 and €10,500 per year

Admission level

High school diploma or equivalent. Parallel admissions possible

Pedagogical Objectives

This specialization offers a combination of project-based courses focusing on digital project management, data analysis, and new technologies. The objective is to train future leaders capable of managing complex and innovative projects in the digital economy, while using digital technologies responsibly and ethically.

Upon completion of this program, you will be awarded the certification at level 6 “Digital Project Manager” registered in the RNCP by order of April 9, 2018, published in the Official Journal of April 17, 2018 (NSF code 326p), under the authority and delivered by EEMI.

We train you in 3 years

This year is common to all Bachelor’s programs. In full-time mode, a 2-month internship is planned.


  • Introduction to the fundamentals of project management and digital innovation
  • Learning different project management methodologies
  • Acquiring tools and techniques used in the field of digital project management
  • Introduction to the basics of digital marketing
  • Creating a brand identity
  • Developing digital marketing and communication strategies
  • Using HTML, CSS, and Javascript to integrate website mockups
  • Implementing APIs using PHP
  • Working with databases

This year is common to all Bachelor’s programs. In full-time mode, a 4-month internship is planned.

  • Learning the planning and management of innovative digital projects
  • Using a set of tools to communicate about a business and develop an editorial schedule
  • Analyzing audience and market data using Google Analytics and the Office suite
  • Learning 3D, user interface (UI) design, and user experience (UX) tools
  • Automating system tasks through task scripting
  • Implementing the back end of a website

In full-time mode, a mandatory 6-month internship concludes the year.

  • Developing critical thinking skills
  • Encouraging creativity to solve complex challenges


  • Digital Culture
  • Introduction to Design
  • Marketing & Business
  • Project Management
  • Web Development

  • Project Management
  • UX/UI Design
  • Content Creation
  • Responsible Digital Practices
  • Design Thinking

  • Strategic Marketing
  • Business Strategy
  • Business Innovation
  • Entrepreneurship
  • CSR: Fundamentals
  • Digital Communication
  • Content Creation
  • Copy Strategy
  • Omnichannel
  • AI
  • Management & Business
  • Business Plan
  • Data Visualization
  • Customer Data
  • Platform Data
  • Management Platform

Career Opportunities

The Bachelor’s Degree in Management, Innovation, and Business allows EEMI graduates to pursue the following careers:

  • Customer Success Manager
  • Business Analyst
  • Project Manager

You can also choose to continue your studies in the Master’s in Management Strategy & Entrepreneurship at EEMI to further develop your skills in digital marketing and project management and position yourself for roles such as Business Development Manager or Digital Strategy Manager.


Admission to the Bachelor’s Degree is based on the following conditions:

  • Year 1: High school diploma or equivalent
  • Year 2: Bachelor’s degree +1 or equivalent
  • Year 3: Bachelor’s degree +2 or equivalent

Admissions to EEMI are subject to a successful oral motivation interview, tests and evaluation of academic records.

Deferred start is open to 1st year students in full-time.


Training schedules

Year 1

  • Intake: September or March (deferred entry)
  • Course hours: 550 hours
  • Internship: 2 months

Year 2 

  • Intake: September
  • Course hours: 450 hours
  • Internship: 4 months

Year 3

  • Intake: September
  • Course hours: 450 hours
  • Internship: 6 months

Year 1

  • Intake: September
  • Course hours: 550 hours
  • Timetable: 2 days at school, 3 days in the company

Year 2

  • Intake: September
  • Course hours: 450 hours
  • Schedule: 1 week at school, 3 weeks in the company

Year 3

  • Intake: September
  • Course hours: 450 hours
  • Schedule: 1 week at school, 3 weeks in the company