The Web Designer
Discover the profession of a Web Designer!
As a multifunctional role, a web designer designs the visual identity of a website with the aim of making it as attractive and pragmatic as possible for future users.
Responsibilities
- Identify the needs of the company, its positioning, and objectives, and define the specifications.
- Create the website’s mock-up and storyboard while following the rules of navigation comfort and ergonomics.
- Translate the creative idea into different media and formats.
- Optimize the layout to facilitate user navigation.
- Create icons, banners, buttons, graphic interfaces, illustrations, animations, etc.
- Ensure the coherence between the content and form of each medium.
Required Skills
- Understanding of the brand’s artistic universe and its competitive environment.
- Knowledge of SEO and web analytics. Proficiency in graphic design tools.
- Organizational skills and attention to detail.
- Ability to work in a team with other designers and service providers. Capacity for continuous learning and self-improvement.
Required Qualities
- Creativity.
- Observation skills.
- Artistic sensitivity.
- Awareness of web design trends and accessibility.
- Ability to work in a team.
Average Salary
Several factors influence the salary, such as years of experience, seniority, and the company’s structure, which determine the level of remuneration.