gross per annum for a junior
The SEM Manager
Discover the job of SEM Manager!
The SEM manager, also known as SEO/SEA manager, is responsible for developing your company’s digital reputation by promoting your website on Google and other search engines.
Responsibilities
- Développer la notoriété digitale de son entreprise
- Créer et mettre en place des campagnes de promotions digitales payantes
- Veiller constamment sur le SEM et sur l’actualité
- Définir une stratégie de référencement sur les moteurs de recherche actuels
- Mettre en place des actions de référencement sur les différents léviers (SEO,SEA,CMO)
- Adapter les stratégies et détection de nouvelles opportunités
- Évaluer et suivre le budget pour maximiser les campagnes mises en place
- Mesurer des KPI’s (CPC, CPM, etc.)
- Coordonner et gérer des agences digitales
- Manager des équipes opérationnelles
Required Skills
- Very good knowledge of search engines and how they work
- Advanced knowledge of search engine optimization (SEO), paid search (SEA) and social networking (CMO)
- Mastery of analysis tools
- Fluency in calculations and in-depth mastery of spreadsheet software (Excel),
- In-depth knowledge of acquisition methods (CPC, CPM…) and attribution methods (first click, last click…)
- Mastery of analysis tools (Google Analytics, Xiti, etc.) and tagging tools (Tag Commander, Google Tag Manager, etc.).
- Knowledge of specific SEO tools: Google Adwords, Google Search Console, SEMrush …
- Fluency in professional English
Required Qualities
- Rigorous
- Pro-active
- Good interpersonal skills
- Responsive
- Pragmatic
- Team spirit
Average salary
Salaries are influenced by a number of factors, such as years of experience, seniority and company structure, all of which determine pay levels.
Between €35,000 and €40,000
Up to around €70,000
gross per year for an expert