The Digital Communication Manager

The Digital Communication Manager designs a company’s image on the Internet, promoting and selling a service or product on the web. He or she ensures consistency between user expectations and the message adopted by the company.

Responsibilities

  • Develop communication plan aligned with objectives
  • Improve company visibility
  • Increase online sales and site traffic
  • Create and supervise the creation of various content
  • Interact with the media to promote company messages
  • Manage social networks
  • Plan and coordinate promotional events
  • Monitor industry trends

Required Skills

  • Excellent knowledge of digital and marketing environments
  • Ability to meet deadlines
  • Mastery of the main office software and online publishing tools
  • Good knowledge of social networks and analytics tools
  • Mastery of information and communication technologies (banners, emailing, newsletters)
  • Knowledge of web techniques: CMS, CSS, hypertext, SEO, etc.
  • Fluency in professional English
  • Knowledge of project management methods

Required Qualities

  • Sense of organization and autonomy
  • Observation skills
  • Ability to listen
  • Ability to analyze and summarize
  • Thoroughness
  • Responsiveness
  • Pragmatic
  • Ability to work in a team

Average salary

Salaries are influenced by a number of factors, such as years of experience, seniority and company structure, all of which determine pay levels.

Between €35,000 and €45,000

gross per year for a beginner

Up to €65,000

gross per year for an expert