Paris
“BTS” Communication
This 2-year "BTS" diploma provides training in communication skills, with a focus on developing communication initiatives, mastering tools and creation of media content.
Duration
2 years
Rhythm
2 days at school / 3 days on the job
Admission level
BAC or equivalent.
Beginning of school
September
Degree
Level 5 professional certification - Advanced Vocational Training Certificate
Pedagogical objectives
The main objectives of the “BTS”Communication are as follows:
- Acquire communication skills: develop a solid understanding of communication principles and techniques
- Participate in the design of communication initiatives
- Master communication tools and media
- Work as part of a communications team
- Adapt to market trends:
In addition to these objectives specific to each option, BTS Communication students will develop cross-disciplinary skills such as communication, teamwork and project management. These skills will enable them to adapt to constant technological change and actively contribute to IT projects within organizations.
In conclusion, the BTS enables students to acquire communication skills, participate in the design of communication actions, master communication tools and media, work as part of a team and adapt to market developments.
On completion of this course, you will be awarded the level 5 professional certification “Spécialités plurivalentes de la communication et de l’information”, registered with the RNCP by order of December 19, 2022.
Information update : December 2024
EEMI is committed to providing an accessible environment for all by offering accommodations for people with disabilities. Do not hesitate to contact our disability coordinator :
handicap@eemi.comProgramme
The “BTS” Communication program prepares students for the main areas of communication in theory (marketing, communication, digital and strategy) and in practice (graphic design).
Cultures of communication :
- Communication culture
- General culture
- Communication strategies and projects
Modern foreign language :
- English
- Speaking in English / Listening comprehension
Economic, legal and managerial culture :
- General economics
- Organization management
- Contract and organization law
- Digital law / Communication law
Contribute to the development and management of communications strategy :
- Communication activity
- Communication project
- Consulting and advertiser relations
- Sales relations workshop
Conception and making of the communication solution :
- Audiovisuel
- Commercial relationship
- Numerical Technology
- PAO
- Creative monitoring
Support in the making of media solution and digital innovation :
- Media knowledge
- External media communication
- Workshop website production
- Workshop social media production
Cultures of communication :
- Communication culture
- General culture
- Communication strategies and projects
Modern foreign language :
- English
- Speaking in English / Listening comprehension
Economic, legal and managerial culture :
- General economics
- Organization management
- Contract and organization law
- Digital law / Communication law
Contribute to the development and management of communications strategy :
- Communication activity
- Communication project
- Consulting and advertiser relations
- Sales relations workshop
Conception and making of the communication solution :
- Audiovisuel
- Commercial relationship
- Numerical Technology
- PAO
- Creative monitoring
Support in the making of media solution and digital innovation :
- Media knowledge
- External media communication
- Workshop website production
- Workshop social media production
Job opportunities
The “BTS” Communication is a higher education diploma that trains communication professionals. This diploma offers numerous career opportunities in different sectors. Here are just a few examples of the careers to which the “BTS” Communication can lead :
- Communication Manager
- Communication officer
- Community manager
- Press attache
- Digital communications manager
- Events project manager
These examples are non-exhaustive, other carrier possibilities exist depending on your skills, your interest and sector activity which interest you. The “BTS” Communication is a solid base to access these jobs.
You can also choose to continue your studies towards the 3rd year of the EEMI Bachelor’s program, specializing in Digital marketing or Graphic & Digital Design.
Admissions
“BTS” admission is carried out according to the following conditions :
- Year 1: Baccalaureate or equivalent
- Year 2: Bac+1 or equivalent
Admissions to EEMI are subject to successful completion of an oral interview, tests and assessment of academic records.
To apply, you must go through Parcoursup if you have a baccalaureate or are reorienting after obtaining your BAC.
Formation rhythm
Year 1
- Opening : Septembre
- Class volume : 450 hours
- Rhythm : 2 days at school, 3 days in company
Year 2
- Rentrée : Septembre
- Class volume : 450 hours
- Rhythm : 2 days at school, 3 days in company